Política de Privacidade

Privacy Policy

Last updated: [[LAST_UPDATED_DATE]]

This Privacy Policy explains how [[STORE_NAME]] (the “Store”), operated by PSF Enterprises LLC (“we”, “us”, or “our”), collects, uses, discloses, and protects personal data when you visit [[WEBSITE_URL]], place an order, contact us, or otherwise use our services.

1. Data controller

Controller: PSF Enterprises LLC
Registered office: 30 N Gould St Ste R, Sheridan, WY 82801, United States
Email: [[PRIVACY_EMAIL]]
Telephone: [[CUSTOMER_SUPPORT_PHONE]]

EU/EEA representative, where required:
[[EU_REPRESENTATIVE_NAME_AND_CONTACT_DETAILS]]

2. Personal data we collect

Depending on how you interact with us, we may collect:

  • Identity and contact data: name, billing and delivery address, email address, telephone number, and account details.
  • Order and transaction data: products purchased, order history, refunds, returns, discounts, and payment status. Full payment-card details are generally processed directly by authorised payment providers rather than stored by us.
  • Technical and usage data: IP address, device and browser information, cookie identifiers, pages viewed, interactions, referral source, and approximate location.
  • Communications: messages, customer-support requests, reviews, survey responses, and records needed to resolve an enquiry.
  • Marketing preferences: newsletter subscriptions, consent records, and advertising preferences.
  • Fraud and security data: information used to verify transactions, prevent abuse, and protect the Store and its customers.

3. How we use personal data and our legal bases

  • To process and deliver orders: including payment administration, delivery, returns, refunds, and customer support. Legal basis: performance of a contract and steps taken at your request before entering a contract.
  • To comply with law: including accounting, tax, product-safety, consumer-protection, and regulatory obligations. Legal basis: legal obligation.
  • To protect our business and customers: including fraud prevention, network security, enforcing our terms, and defending legal claims. Legal basis: legitimate interests and, where applicable, legal obligation.
  • To improve the Store: including analytics, troubleshooting, service development, and measuring performance. Legal basis: legitimate interests or consent where consent is legally required.
  • To send marketing: including email or other direct marketing and personalised advertising. Legal basis: consent where required, or another lawful basis permitted by applicable law. You may unsubscribe at any time.
  • To personalise content and advertising: based on your activity and preferences. Legal basis: consent where required.

4. Cookies and similar technologies

We use cookies and similar technologies that are necessary to operate the Store. With your consent where required, we may also use analytics, personalisation, and advertising technologies. You can manage non-essential cookies through our cookie-preference tool: [[COOKIE_SETTINGS_LINK_OR_INSTRUCTION]].

Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal. Browser settings may also allow you to block or delete cookies, although some essential Store functions may then be unavailable.

5. How we disclose personal data

We may disclose personal data only as reasonably necessary to:

  • Shopify and providers that host or support our ecommerce operations;
  • payment processors, banks, fraud-prevention providers, and financial institutions;
  • suppliers, warehouses, fulfilment partners, carriers, and returns providers;
  • analytics, advertising, email, customer-support, and information-technology providers, subject to applicable consent requirements;
  • professional advisers, insurers, auditors, regulators, courts, law-enforcement bodies, and public authorities where legally required or necessary;
  • a buyer, investor, or successor in connection with a genuine corporate transaction, subject to appropriate safeguards.

We do not sell personal data for money. Certain advertising or analytics disclosures may be treated as a “sale”, “sharing”, or targeted advertising under some laws; where applicable, we provide the required choices.

6. Shopify

Our Store is hosted by Shopify. Shopify processes personal data to provide its platform and related services and may also process certain information for its own purposes as described in its privacy materials. You can learn more through Shopify's consumer privacy information available on Shopify's website.

7. International data transfers

PSF Enterprises LLC is established in the United States, and some service providers may process data outside the country where you live. Where personal data is transferred from the EEA, United Kingdom, or Switzerland to a country without an applicable adequacy decision, we use an appropriate lawful transfer mechanism where required, such as approved standard contractual clauses, together with supplementary safeguards where appropriate.

8. Data retention

We retain personal data only for as long as reasonably necessary for the purposes described in this policy, including fulfilling contracts, maintaining transaction records, meeting legal and tax obligations, preventing fraud, resolving disputes, and enforcing agreements. The retention period depends on the type of data, our legal obligations, and the nature of our relationship with you.

9. Your rights

Subject to the conditions and exceptions in applicable law, you may have the right to:

  • access your personal data and obtain a copy;
  • correct inaccurate or incomplete data;
  • request deletion of your data;
  • restrict or object to processing, including direct marketing;
  • receive certain data in a portable format;
  • withdraw consent at any time where processing relies on consent;
  • request human review where a decision based solely on automated processing produces legal or similarly significant effects, where applicable;
  • lodge a complaint with the data-protection authority in your country.

To exercise a right, email [[PRIVACY_EMAIL]]. We may request information reasonably necessary to verify your identity. You may also use an authorised representative where permitted by law.

10. Direct marketing

You can stop marketing emails at any time by using the unsubscribe link in the message or contacting us. Transactional communications relating to an order or service are not marketing and may continue where necessary.

11. Security

We use reasonable technical and organisational measures designed to protect personal data. However, no online system or transmission method is completely secure, and we cannot guarantee absolute security.

12. Children

The Store is not directed to children, and we do not knowingly collect personal data from children below the minimum legal age applicable in their country without valid authorisation. If you believe a child has provided data unlawfully, contact us so that we can investigate and take appropriate action.

13. Third-party links

The Store may contain links to third-party websites or services. Their privacy practices are governed by their own policies, and we are not responsible for those practices.

14. Changes to this policy

We may update this policy to reflect operational, legal, or regulatory changes. The current version and its effective date will always be published on this page. Where required, we will provide additional notice or obtain consent.

15. Contact and complaints

For privacy questions or complaints, contact [[PRIVACY_EMAIL]]. You also have the right to complain to the competent supervisory authority in your country: [[TARGET_MARKET_DATA_PROTECTION_AUTHORITY]].